Resources

Self-Service Analytics: guides, comparisons and articles

Self-service analytics was hiding inside the technical cluster, which is a fair description of how most teams treat it: an implementation detail of a BI rollout rather than a subject of its own. It is a subject of its own. Whether a customer can build their own report changes the support burden, the product's stickiness and the shape of the pricing, and none of those are engineering questions. This cluster covers what self-service actually requires, where it stops being self-service, and how the internal version differs from the customer-facing one.